In the wake of the murder of George Floyd and the groundswell of Black Lives Matter protests across the country, the Black Interior Designers Network (BIDN) has launched a two-prong campaign designed to confront discrimination in the design industry and raise funds for the organization. Launched today at 8 a.m. EST, the initiative asks individuals to share a call-to-action tile, below, and a link to a donation page on social media. Urging the community to post today, the BIDN shares strategies to address discrimination across the industry, from within shelter publications to inside design showrooms. The goal is to raise both awareness and funds, with a beginning target of raising $250,000 to benefit the organization’s annual conference, events, resources, and operations, as well as the NAACP.
Participate in the Black Interior Designers Network’s campaign by sharing the network’s infographic via social media.
Black Interior Designers Network (BIDN)In a letter addressed to non-Black members of the industry, Keia McSwain, BIDN president and principal designer of Kimberly & Cameron Interiors, writes, “It’s important during this time to recognize that silence is no longer acceptable. Empathize out loud! It is time to take a stand against racism, both explicit and systemic. Have the tough conversations, educate yourselves on systemic racism here in the United States, protest, be an active anti-racist voice and leader in our community, donate funding to the Black design community and other organizations of color. Make your contributions substantive and systematic! Solutions require long-term investment and time. It is not the responsibility of Black and brown people to teach others how to be better. At BIDN, our mission has always been and will continue to be rooted in connecting, supporting, and empowering.”
Among the campaign’s directives: “Challenge your counterparts to stand up and have the uncomfortable conversation about racism”; “stop discriminatory minimum account engagement”; and “stop pushing Eurocentric design as the design blueprint,” among suggestions. In the letter, BIDN also offers guidance on how to post effectively: “If you’re unsure of what to say, here are two suggested captions that will help keep this conversation going for more than just one week: ‘I stand with the @BlackInteriorDesignersNetwork and encourage my design industry friends to do the same. We are stronger together. Please follow the link in my bio to take action by supporting these invaluable members of our community today! I am a #BIDNAlly.’”
The organization’s second suggested caption: “Thank you @TheBlackInteriorDesignersNetwork for providing us with clear, measurable steps toward inclusion. Systemic racism and injustice did not start overnight and it will not end overnight but we must continue to strive toward inclusion and equality, together. Please follow the link in my bio to support the valuable Black members of our design community. I am a #BIDNAlly.”
Designers interested in joining the BIDN can learn more on the organization’s website.
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June 08, 2020 at 07:03PM
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The Black Interior Designers Network Launches Ally Campaign for the Industry - Architectural Digest
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